ShesConnected Conference

Ian Barr

Vice President, Rocket XL
(a division of Cossette / Esprit de Corps)

As Vice President of Rocket XL Canada, Ian brings an extensive knowledge of integrated interactive, PR and social media marketing with a proven track record of developing industry-leading campaigns/policies for some of the World’s most recognized brands.

Ian was hired in 2009 by Cossette-acquired/Los Angeles-based social media specialist agency Rocket XL to launch the agency’s Canadian office which has become one of the fastest growing social marketing agencies in the country. In addition to leading new business development efforts, providing client strategy and overseeing a team of social media misfits, he sits on the EDC network’s executive leadership team.

With more than a decade of experience in social media, PR and digital, Ian’s developed integrated marketing programs across multiple sectors including consumer packaged goods, sports, entertainment, technology, retail and pharma.




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Ford at ShesConnected Conference 2011

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About ShesConnected

ShesConnected Multimedia is the go-to community management agency that provides outsourced community management services for leading brands. With a database of 400,000 bloggers, social networking sites and forums, we have created a proprietary methodology that allows brands to build meaningful relationships and conversations with women. ShesConnected has the expertise you need for creating and sustaining vibrant online communities. Contact us to find out how we can help your brand today
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